Amazon managed as a profitable sales channel.

We manage Amazon India, the US, UK, UAE, Singapore and other active marketplaces, along with Flipkart, Myntra, Nykaa, Ajio and Meesho. Management covers onboarding, catalogue, advertising, pricing, promotions and account health on each.

Amazon performance rests on four things working together: listing quality that ranks and converts, advertising that puts products in front of high-intent searchers, Buy Box eligibility maintained through pricing and fulfilment performance, and enough stock to avoid losing rank during a stockout. We fix these in that order, because advertising on a poorly optimised listing mostly accelerates wasted spend.

Target ACOS comes from your margin, not an industry benchmark. We calculate the break-even ACOS for each product group and set targets below it, then manage towards contribution margin after Amazon fees, fulfilment costs and returns. Low-margin products need tighter ACOS than high-margin ones, so a single blended target is usually wrong.

Yes. We diagnose the root cause, prepare the plan of action, submit the appeal and put the process fixes in place that prevent recurrence. Suppressions are usually caused by catalogue data problems, missing compliance documentation or policy violations, all of which are fixable with the right evidence.

Yes. We forecast demand, plan FBA inbound shipments, manage replenishment to avoid stockouts and monitor storage utilisation to limit long-term storage fees. Stockouts are especially damaging on Amazon because rank recovery after going out of stock is slow and expensive.

Monthly reporting covers sales, advertising spend and ACOS, organic versus paid split, Buy Box percentage, account health metrics, returns and contribution margin by SKU. Amazon numbers are reconciled against your other channels so total business performance is visible rather than fragmented across dashboards.

Yes, and it works better than treating them separately. We keep catalogue, pricing and inventory consistent, avoid the two channels competing on the same keywords, and report combined performance so you can see which channel genuinely produces better customers.

Listing and catalogue fixes produce movement within four to six weeks as Amazon re-indexes and conversion improves. Advertising efficiency typically improves over two to three months of structured campaign optimisation, and organic rank builds over three to six months as sales velocity compounds.