01
Message-Match Pages
Each ad group or audience gets a page whose headline, offer and proof continue exactly what the ad promised.
Landing Pages & Funnels
Landing pages built to convert the traffic you pay for.
High-converting landing pages and funnels for paid traffic and lead generation: message-match pages, multi-step forms, quiz and calculator funnels, lead magnets and thank-you flows — fast, mobile-first and tested.
32%
Average conversion lift
< 2s
Page load target
6
Page variations per campaign
100%
Mobile-first builds
Direct answer
Landing page and funnel design is the creation of dedicated pages and multi-step journeys that convert a specific audience into a specific action, rather than sending paid traffic to a homepage. It covers message match with the ad, page structure and copywriting, mobile-first design, form and lead capture optimisation, lead magnets and quizzes, thank-you and nurture flows, and ongoing conversion testing. AKESTECH designs, builds and tests these as part of the acquisition system, not as standalone marketing collateral.
What you get
Everything included, end to end.
02
Conversion Copywriting
Copy structured around the buyer's objections, with the value proposition, proof and risk reversal placed where decisions are made.
03
Mobile-First Design
Layouts, tap targets, forms and page weight designed for a phone, because that is where most paid traffic arrives.
04
Forms and Lead Capture
Multi-step forms, progressive profiling and friction reduction that lift completion without hurting lead quality.
05
Quiz and Calculator Funnels
Interactive funnels that qualify visitors and deliver a personalised recommendation, which convert well for considered purchases.
06
Thank-You and Nurture Flows
Post-conversion pages, automated confirmations and follow-up sequences so a captured lead is contacted immediately.
Message match
Continuing the promise the ad made
Every click carries an expectation set by the ad. When the page headline, offer and proof continue that exact promise, visitors convert; when it opens with generic brand statements, they bounce. We build one page per promise, not one page per business.
- One promise per page — Headline, hero and CTA echoing the ad group that sent the traffic.
- Objection-led copy — Value, proof and risk reversal placed where decisions actually happen.
- Proof density — Reviews, numbers and guarantees visible without scrolling for them.
- Single action — One conversion goal per page, repeated, never competing with navigation.
Funnels
Beyond single pages: funnels that qualify
Considered purchases rarely convert on first touch. Multi-step forms, quizzes and calculators turn curiosity into qualified intent — capturing the lead while personalizing the recommendation, which lifts both conversion and sales-team efficiency.
- Multi-step forms — Long asks split into easy steps that lift completion rates.
- Quiz funnels — Guided recommendations that qualify visitors while engaging them.
- Calculators — ROI, dosage or pricing tools that make value tangible before the pitch.
- Nurture capture — Partial completions and retargeting hooks built into every step.
Plumbing
Speed, tracking and follow-up built in
A beautiful page that loads slowly, tracks nothing and emails nobody is a liability. Every build ships with performance budgets, full event tracking and instant CRM, email and WhatsApp follow-up — because speed of follow-up decides lead outcomes more than page polish.
- Sub-2s loads — Lean builds hitting largest-contentful-paint targets on mobile.
- Full event tracking — Scroll, click, form and conversion events wired to GA4 and pixels.
- Instant routing — Leads in your CRM, inbox and WhatsApp within seconds, not hours.
- Source attribution — UTMs carried through so every lead credits its campaign.
How we work
From audit to compounding results.
01
Research
We review the ads, audience and offer, plus reviews and sales calls, to understand what the visitor needs to believe to convert.
02
Structure
Page hierarchy and copy outline agreed before design, so the argument comes first and the visual supports it.
03
Design and Build
Mobile-first pages built fast and light, connected to your CRM, email and WhatsApp follow-up from the start.
04
Test
Headlines, offers, forms and layout tested systematically, with results recorded against a hypothesis.
05
Scale
Winning structures reused across campaigns, audiences and languages so improvements compound.
FAQ
Questions clients ask us.
A homepage serves many audiences and asks visitors to choose, which dilutes intent. A dedicated landing page continues the specific promise someone clicked on and asks for one action, which typically converts several times better. The exception is branded search, where a homepage is often the right destination.
A single well-scoped page usually takes one to two weeks including copy, design, build and tracking setup. Multi-step funnels, quizzes or calculator builds take three to five weeks depending on logic complexity and integrations.
Yes, speed is a design constraint rather than a cleanup task. We target under two seconds to largest contentful paint on mobile, which is achieved with lean code, compressed images, minimal scripts and no heavy page-builder dependency.
Yes. Every form connects to your CRM, email platform and WhatsApp follow-up, with source tracking so you can attribute leads properly. For businesses without a CRM we can implement Lead365, our own lead management platform.
Yes. Copywriting is included, based on research into your reviews, competitor positioning and sales conversations. We do not ask you to supply finished copy, though we do ask for input on claims, pricing and anything legally sensitive.
We test the highest-impact elements first: headline and offer, then page structure, then form friction, then proof elements. Tests run to statistical significance where traffic allows, and results are recorded so the same lesson does not need relearning.
Yes. Copy is adapted rather than literally translated, and layout is checked for text expansion and font rendering. Regional-language pages frequently outperform English equivalents for non-metro audiences.
Yes. Pages, copy, design files and tracking setup are yours, built in your own systems wherever possible so you are not locked into a proprietary page builder or dependent on us to make changes.
Stop sending paid traffic to a homepage.
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