01
Theme Setup and Configuration
Theme installed and configured to your brand: typography, colour, homepage layout, navigation and mobile experience, with no demo content left behind.
Shopify Store Setup
Shopify store setup that launches ready to sell.
Complete Shopify store setup for new and growing brands: theme configuration, catalogue and collections, payments and shipping, apps, tracking and launch QA — so your store opens able to take real orders on day one.
21
Days to typical launch
150+
Stores launched
100%
Tracking verified pre-launch
6
QA checklists cleared
Direct answer
Shopify store setup covers everything needed to take a store from an empty account to a live, sellable website: theme selection and configuration, product catalogue and collection structure, payment gateway and shipping setup, tax and legal pages, essential apps, analytics and conversion tracking, domain and email configuration, and pre-launch quality assurance across devices. AKESTECH handles the entire sequence and hands over a store that can take real orders, report accurate numbers and be scaled from the first week.
What you get
Everything included, end to end.
02
Catalogue and Collections
Products, variants, pricing, collections, tags and metafields structured so filtering, search and merchandising work properly from day one.
03
Payments and Checkout
Razorpay, PayU, Stripe, PayPal, UPI and COD configured, with test transactions run end to end before the store goes live.
04
Shipping and Tax
Shipping zones, rates, delivery SLAs and GST configuration matched to how your business actually fulfils orders.
05
Apps and Integrations
Reviews, search, WhatsApp, email and analytics apps selected, installed and configured without bloating store speed.
06
Tracking and Launch QA
GA4, Meta pixel, Conversions API and Search Console verified, plus a full device, browser and checkout QA pass.
Scope
What a complete setup actually covers
A store that can take real orders needs more than a theme and a logo. Payments must settle correctly, shipping must quote the right price to the right pin code, taxes must apply per state, emails must fire on every order event, and analytics must record each step truthfully. Miss any one of these and the store looks finished while quietly losing money.
Our setup scope covers the full commercial stack: storefront design and configuration, catalogue architecture, checkout and payments, shipping and tax, essential apps, measurement, and legal and policy pages. Every item is checked against a written launch checklist and proven with test transactions before the store goes live.
- Theme and storefront — Configured to your brand with clean navigation, homepage sections and a mobile-first experience.
- Catalogue architecture — Products, variants, collections, tags and metafields structured for search and filtering.
- Checkout and payments — Razorpay, UPI, cards, netbanking, wallets and COD, each tested end to end.
- Shipping, tax and policy — Zones, rates, GST rules, returns and shipping policies matched to your operation.
- Measurement and apps — GA4, pixels and Search Console plus reviews, search and WhatsApp apps without bloat.
Fit
Who store setup is built for
Most of our launches fall into three situations: a new brand starting on Shopify, an offline business moving online for the first time, and an existing seller whose current store was never set up properly and needs a clean rebuild. Each gets the same launch discipline with a different emphasis.
- New D2C brands — Launch with correct structure from day one instead of rebuilding after six painful months.
- Offline businesses — Catalogue, pricing, COD and shipping translated carefully from physical retail to online.
- Marketplace sellers — Your first owned channel, with inventory and pricing kept consistent with Amazon and Flipkart.
- Messy rebuilds — Stores held together with apps and workarounds, rebuilt cleanly on a solid foundation.
Launch QA
The launch mistakes we prevent
Failed launches almost always come from the same short list of oversights. We run every store through a written QA pass covering storefront, checkout, operations and measurement, because fixing these after launch costs multiples of getting them right first.
- Unverified tracking — Pixels and GA4 installed but never tested, making the first month of data useless.
- Shipping misconfiguration — Wrong rates or missing zones that either overcharge customers or erase margin.
- App bloat — Fifteen apps doing the job of five, slowing every page and breaking on every update.
- Missing legal pages — No returns, shipping or privacy policy, which kills trust and ad account approvals.
- Untested checkout — Payment failures, email gaps and mobile bugs discovered by the first real customer.
How we work
From audit to compounding results.
01
Discovery
We map your catalogue, fulfilment model, markets and the outcomes the store has to deliver before touching a theme.
02
Structure
Navigation, collections, product templates and page hierarchy planned around how your buyers actually shop.
03
Build
Theme configured, catalogue loaded, payments, shipping and apps installed and tested against real products.
04
Verify
Tracking, checkout, email notifications, mobile experience and page speed checked against a written QA checklist.
05
Launch
Domain, DNS and redirects switched over, with monitoring in place for the first orders and any launch-day issues.
FAQ
Questions clients ask us.
A straightforward store with a configured theme and an existing catalogue typically launches in two to three weeks. Larger catalogues, custom sections or integrations with an ERP or fulfilment partner extend that to four to six weeks. The timeline is confirmed in writing before work starts, and the main variable is almost always how quickly product data and brand assets arrive.
Yes. We configure Indian payment gateways such as Razorpay, PayU, Cashfree and Paytm alongside international options, set up shipping zones and rates, and configure GST and tax settings. Test transactions are run in both live and test modes so the checkout is proven before real customers reach it.
Yes. We work from your existing product data in Excel, Google Sheets, CSV or an export from another platform, and we clean and structure it first: variants, SKUs, images, pricing, inventory and collections. Cleaning the catalogue before import is what prevents filtering and search problems later.
Yes. Most Indian ecommerce traffic is mobile, so every store is built and tested mobile-first. We check navigation, product images, add-to-cart behaviour, checkout and page speed on real devices rather than only in a desktop browser preview.
Yes. GA4, Google Search Console, the Meta pixel and the Conversions API are installed and verified before launch, and we run test purchases to confirm events fire correctly. Launching without verified tracking is the most common and most avoidable mistake in ecommerce, because it makes the first month of data unusable.
Yes. A large share of the stores we launch are for manufacturers, retailers and distributors moving online for the first time. That usually means extra care on catalogue structure, pricing, shipping and payment options such as COD, which behaves very differently online than it does in a physical store.
Brand assets such as logo, fonts and colour palette; product data including images, descriptions, pricing and SKUs; your shipping and return policies; and access to any existing tools you want connected. We provide a structured checklist at kickoff so nothing blocks the build halfway through.
Yes. Every launch includes a post-launch warranty window to fix anything that surfaces, and most brands move onto a monthly retainer covering improvements, new features, conversion testing and speed monitoring once the store is trading.
Launch a Shopify store that is ready to sell.
Get a free store setup scope with a confirmed timeline and a fixed quote before you commit.